Yeah, they totally get it. We’d eat them if we were hungry enough, same as they’d eat us. This doesn’t conflict with our feelings of love and companionship. We’re all animals here
Cats are prey to some larger animals, and considering that many humans have portable machines that can instantly kill almost any living mammal, their concern about our diet is probably valid
It lines up exactly with other vegan talking points like that "Where do you draw the line" billboard so pretty good chance that's what they're going for.