Technology @lemmy.world teft @startrek.website 1 yr. ago

Google gets its way, bakes a user-tracking ad platform directly into Chrome

arstechnica.com Google gets its way, bakes a user-tracking ad platform directly into Chrome

Chrome now directly tracks users, generates a "topic" list it shares with advertisers.

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I use brave which is a chromium browser with all the tracking stuff turned off and a few ad blockers baked in. It also has some vpn and crypto wallet stuff built in but it’s not in your face so you can just ignore it.

This ad platform shouldn’t affect brave right? Should just be another thing the brave team are able to automatically switch off when the browser updates?
- This should tell you all you need to know about the Brave browser. tl;dr it's a piece of shit scummy software helmed by a piece of shit scummy CEO. Just use Firefox.
  
  I use Firefox, but given the fact that Chrome and its variants control so much of the browser space and Firefox so little... I wonder how long until Firefox has until it is rendered useless.
  
  I wonder how long until Firefox has until it is rendered useless.
  
  I have been hearing about FFs imminent demise for about 20 years now...
  
  It will likely never die entirely, but it's what... less 10% of its peak market share back in 2010?
  
  And?
  
  What does that matter?
  
  This is not a popularity contest.
  
  Pretty much is though. For Google not to impose its will on the internet as a whole, there needs to be meaningful competition. Firefox, for whatever reason, went from a browser capable of influencing policy to a niche browser for nerds, myself included.
  
  So yes, the future of accessibility is very much a popularity contest and Chromium is sitting pretty with 70+% of the votes.
  
  No, it isn't.
  
  I have been hearing this shit for 20 years.
  
  Google pays mozilla to keep it alive so they can side step anti-trust laws.
  
  I hate to break it to you but google already dominate the web.
  
  FF is not going anywhere.
  
  Did I ever say it was going away?
  
  MySpace still exists. You can still log into Myspace and use it. Same is true of Livejournal, ICQ (last I checked,) and many other bygone services.
  
  They're not going anywhere either. But they're still useless outside of edge cases.
  
  I want Firefox to succeed. But I've also been watching it lose relevance for the last 10 years. I'd prefer it not to go the way of MySpace because its users are too stubborn to admit that it has a problem.
  
  well, you keep worrying about it.
  
  I and the rest of us will keep using it.
  
  Let's check back in 5-10 years.
  
  "The rest of us?" I've been using Mozilla since it was a thing and I used Netscape back when you could buy it.
  
  Caring about a project means recognizing risks. But I guess we shall see. Firefox, a Chromium based project, perhaps. Like Edge, Opera, etc.
  
  "The rest of us"
  
  I annoy my employer by insisting on having it available and installed. Why so angry and exclusionary?
  
  As ironic as this sounds, Google can't let Firefox die because then it would become a monopoly
  
  Firefox is too small for them to care, the only browser with a larger share is Safari (Webkit).
- Firefox is the only web browser you should be using. Firefox.
  
  Brave, Edge, Opera, only contribute to the Google monopoly, even though you are not using directly Chrome.

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