Payday 2 and payday 3 we're made by the same dev studio, but with different producers. They own the IP, they're burning it down of their own free will.
They tried to milk payday 2 to death and it didn't work, so they tried again with payday 3 and lost their audience.
If we're just talking about analogy then the band is the game, the dev team is the roadies and management is the publisher? Still. They fucked the stage by their own choice.
Payday 2 was a really novel idea a long time ago. Highly scripted replayable missions with unique aspects but RNG for procedurally variable elements like guard patrol positions, locations and security aspects… in addition to dynamic changes based off how successful the player was at doing a job without letting security escalate the mission to going “loud.”
It made otherwise boring repetitive loops of missions feel new and different enough each time that it was exciting. Being randomly matched with others fed into the unpredictable heist aspect as well…
But instead of focusing on constantly further improving upon those systems, fixing terrible issues related to both friendly and antagonistic A.I. (I remember how for the longest time your teammates could not literally pick up a duffle bag), they saw dollar signs with in-app-purchases… and with Payday 3, they doubled down on that aspect… so no one got on board… and eventually longtime players like myself stopped playing Payday 2 as well.
There's not much of an interview here, but there's also nothing to really tell that they learned anything from this experience. They still have this air about their words like they did nothing wrong, even when they're admitting that it wasn't just technical issues.