Yep, people were able to upgrade their old macbooks 2011 with 16 gigs of ram and pop in a SSD which led delaying it ending up in a landfill sooner. Imagine if those old Macbooks had gone with the philosophy of non upgradeable storage and ram like the current shift of modern day tech.
It’s from Apple retail. I’ve seen that video ripped from the demo app and posted online a few times over the years. I have it somewhere. If I can locate it I’ll share a Dropbox link.