Google is testing verified checkmarks in search

Why? Google should just police their results. Offering a fake Microsoft in your results means you failed providing the service you claimed to offer.

This is either pay to play.. and that means google will earn money from fraudsters. Or it will look at certificates.. just aite matches certificate.. must be good.

Decades worth of whack a mole could have been used to train an AI to actually help here.. but we made a glorified word guesser instead.