EA Hopes to Use Generative AI to Drive Monetization and Make Development 30% More Efficient
EA Hopes to Use Generative AI to Drive Monetization and Make Development 30% More Efficient
techraptor.net EA Hopes to Use Generative AI to Drive Monetization and Make Development 30% More Efficient
Today Electronic Arts CEO Andrew Wilson provided a look into his ideas for the use of generative AI in the company's development processes.
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Jeeee every game is gonna look and feel the same. What i always wanted when gaming and they can now generate even faster and more generic lootboxes, whoohoo! /s
Gonna?
What does EA do that feels new and fresh?
Jedi survivor and fallen order and uuuhhh and… yeah…
As if that wasn't what they were aiming for the whole time.
Its like everything i enjoy(ed) is being systematically murdered by AI, sorry by the wrong use of AI. Makes me sad.
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